Run the test before you read another paragraph. Open ChatGPT. Type: “who are the best [your practice area] attorneys in [your city].” Read the answer. Then ask Gemini the same question. Then Perplexity. Note which firms get named. Note whether yours is one of them. If you’re like most managing partners we’ve put through this […]
ChatGPT Named Four Firms in Your Market. Yours Probably Wasn’t One of Them Read More »
If your intake team has a review request template that says something like “please mention how Attorney Sarah helped with your case,” you’re now violating Google’s policy. If your firm has a staff bonus tied to how many reviews each attorney’s clients leave, you’re violating policy. If you have an iPad in your reception area
Your Intake Team’s Review Template Is Now a Google Policy Violation Read More »
California’s SB 37 (2025) represents the most significant update to attorney advertising and solicitation rules in decades. While many lawyers assume these rules apply only to ads or billboards, SB 37 squarely impacts law firm websites, landing pages, SEO content, testimonials, case results, and even metadata. If your website promotes your services, and nearly every
SB 37 and California Attorney Websites Read More »
A good website is important for your law firm. It reflects your brand and makes a lasting impression on potential clients. Our law firm website design tips aim to help you create a site that increases your firm’s visibility and accessibility. Great law firm websites are clear about their services and easy to navigate. The
How Much Does SEO Cost for a Lawyer? – Understanding SEO Pricing Read More »
A good website is important for your law firm. It reflects your brand and makes a lasting impression on potential clients. Our law firm website design tips aim to help you create a site that increases your firm’s visibility and accessibility. Great law firm websites are clear about their services and easy to navigate. The
Law Firm Marketing Strategies for 2025 Read More »
A good website is important for your law firm. It reflects your brand and makes a lasting impression on potential clients. Our law firm website design tips aim to help you create a site that increases your firm’s visibility and accessibility. Great law firm websites are clear about their services and easy to navigate. The
7 Law Firm Website Design Tips Read More »
Law firm website design examples can inspire you to attract and convert more clients. A compelling website design is important for setting your law firm apart. It reflects your professionalism, expertise, and commitment to client service. A visually appealing and user-friendly website can leave a lasting positive impression, instilling trust and confidence in your prospects
11 Best Law Firm Website Design Examples in 2025 Read More »
In a world where perceptions shape reality, understanding what is PR is more important than ever. PR involves strategically shaping a brand’s narrative to connect with its audience in authentic and impactful ways. By building trust and fostering meaningful communication, PR helps businesses maintain a positive reputation, enhance visibility, and thrive in competitive markets. What
The Role of Public Relations: What is PR in Today’s World? Read More »
Your law firm’s website is your most powerful marketing tool, and crafting a law firm website content that attracts and converts clients requires a strategic approach while writing. Your website content must show your expertise to build trust with your audience and demonstrate your legal knowledge. Compelling, informative content positions your firm as a leader
Law Firm Website Content: A Complete Guide for Lawyers Read More »
The highly competitive legal market demands smart attorney lead generation strategies that efficiently attract and convert high-quality leads. It’s not just about getting any leads; it’s about finding the right clients for your practice. But what is lead generation for lawyers? It is the process of attracting and converting potential clients. It involves strategic marketing
Attorney Lead Generation: 7 Best Strategies for Lawyers Read More »
